Corporate Public Relations

Introduction

This program introduces how to create a Press Release and Press Invite to promote your services and product to the public through the media.

How Will You Benefit

Learn how to grab the attention of the Editors and tips of being Media Savvy. Learn the Do’s and Don’ts that can make the press respect you and your message. This program is must for companies to be in the public eye.

Who Should Attend

This program is a must for Managers/Executives/Officers: Corporate Communications, Public Affairs Communications, Government Affairs Communications, Fundraising Consultants, Media Relations, Press Secretaries, Publicist, Public Relations, Media Events Coordinators, Event Organisers, Public Relations Assistants, and Marketing Coordinators.

Methodology

The course comprises trainer-led lectures with a strong emphasis on Practical Experiences, Lecture, Videos, Power Point Presentations., Discussion, Role Play, Group discussions and case studies.

Module